Youth Information & Counselling
The Alcohol.Think Again education campaign is part of a comprehensive approach in Western Australia that aims to reduce the level of alcohol-related harm and ill-health in Western Australia. The campaign uses a mass reach social marketing strategy targeting the Western Australian community.
Specific Alcohol.Think Again campaigns feature National Health and Medical Research Council (NHMRC) Australian Guidelines to Reduce Health Risks from Drinking Alcohol, and www.mhc.wa.gov.au aim to:
- reduce the risk of alcohol-related harm over a lifetime
- reduce the risk of injury on a single occasion of drinking
- increase women's intentions to abstain from alcohol during pregnancy, and when breastfeeding
- allow parents and young people to make informed choices about delaying initiation to alcohol use.
Alcohol.Think Again is managed by the Mental Health Commission, in partnership with the Cancer Council WA.
Quick Facts About The Region
Contact Alcohol.Think Again
Age Ranges All ages
Alcohol Addiction, Drug and/or alcohol information/referral, Parent, Parenting & Family Education, Youth
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The Mental Health Commission strives to establish mental health, alcohol and other drug systems that meet the needs of Western Australia’s population and deliver quality outcomes for individuals and their families. Our mission is to be a respected leader in commissioning, providing and partnering in the delivery of: - prevention, promotion and early intervention programs - treatment, services and supports - research, policy and system improvements. The Commission was established on 8 March 2010 to lead mental health reform throughout the State and work towards a modern effective mental health system that places the individual and their recovery at the centre of its focus. The Commission was created initially by transferring existing resources of the Mental Health Division of the Department of Health. On 1 July 2015, the Mental Health Commission and the Drug and Alcohol Office amalgamated, establishing an integrated approach to mental health and alcohol and other drugs service delivery for Western Australia. The merger recognises that commonly, drug and alcohol and mental health problems co-exist. Studies estimate that at least 30% to 50% of people with mental health or alcohol or other drug problems have co-occurring problems. We do not provide direct mental health services, but purchase services for the State from a range of providers including public Health Service Providers, a wide range of non-government organisations and private service providers. Since the amalgamation we are also responsible for the network of drug and alcohol treatment services and programs formerly provided or purchased by the Drug and Alcohol Office.Visit MENTAL HEALTH COMMISSION website