Youth Information & Counselling

Alcohol.Think Again


Alcohol.Think Again Logo

Perth WA 6000

(08) 6553 0600



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About Us

The Alcohol.Think Again education campaign is part of a comprehensive approach in Western Australia that aims to reduce the level of alcohol-related harm and ill-health in Western Australia. The campaign uses a mass reach social marketing strategy targeting the Western Australian community.

Specific Alcohol.Think Again campaigns feature National Health and Medical Research Council (NHMRC) Australian Guidelines to Reduce Health Risks from Drinking Alcohol, and aim to:

  • reduce the risk of alcohol-related harm over a lifetime
  • reduce the risk of injury on a single occasion of drinking
  • increase women's intentions to abstain from alcohol during pregnancy, and when breastfeeding
  • allow parents and young people to make informed choices about delaying initiation to alcohol use.

Alcohol.Think Again is managed by the Mental Health Commission, in partnership with the Cancer Council WA.

Quick Facts About The Region

Mental Health Commission of Western Australia is located in the suburb of Perth, the council of Perth and the federal electorate of Perth.